#DISUMMIT – PN Schwab – Data Sovereignty

DiS18_Speakers_Pierre-Nicolas SchwabAt the 2017 Data Innovation Summit I highlighted the need to take ethics into account when designing algorithms (see also the first meetup we organized at DigitYser with the help of Philippe on this topic). This was my priority at RTBF and has been one of my main area of work at European level as chairman of the Big Data Initiative of the European Broadcasting Union (EBU). This priority seems nowadays to be shared by many and I’m pleased to see that the situation has improved a lot in the last months. I’ll start my 2018 keynote at the Data Innovation Summit with some concrete examples before moving on the next big challenge (and the topic of my 2018 talk): Data Sovereignty.

I first coined this term during a keynote speech I gave earlier this year to RTBF employees in an attempt to raise their awareness on why we need to become less dependent of internet traffic referral sites like Google and Facebook. I further explained my vision in this article.
Data sovereignty is especially crucial for media websites which rely too much on on Google and Facebook. Some fellow members of the European Broadcasting Union have seen their traffic badly hit after Facebook and Google changed their algorithms, revealing our overall dependency to these third-party ecosystems.
At the 2018 Data Innovation Summit I’ll give some astonishing examples of this dependency and will explain the RTBF strategy and what we have done in the last 12 months to achieve our goal: becoming more data-independent and building a sustainable and bright long-term future for our organization.
Besides explaining the steps we undertook to realize this, I will also share with you the message I gave to the members of the EBU Big Data Initiative and the “state of the union” as far as data independency is concerned.

I hope to see you in Brussels on 27 June and to share ideas with you on those important topics.

Pierre-Nicolas Schwab is the founder of market research agency IntoTheMinds
He has been Big Data manager at RTBF (Belgium) since 2016 and was elected chairman of the Big Data Initiative of the European Broadcasting Union (Switzerland) in 2017.

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