Training – Vlerick – EXECUTIVE MASTER CLASS CREATING BUSINESS VALUE WITH BIG DATA

EXECUTIVE MASTER CLASS CREATING BUSINESS VALUE WITH BIG DATA

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Data scientists aren’t domain experts – Prof Stijn Viaene, 2013

Obtaining maximum value from Big Data projects requires multidisciplinary knowledge in:

  • Business to comprehend the business problems and identify business opportunities that can be tackled with Big Data
  • Analytical to skilfully apply the Big Data models that create the most value
  • IT/Database to understand the IT requirements related to Big Data projects
  • Management to view process as a whole with a focus on change management and people

This Executive Master Class provides participants with the necessary skills to successfully manage this multidisciplinary competencies and to create value with Big Data in their organization.

Are you ready to discover the opportunities out there and be part of a 17 day programme in Brussels and San Francisco?

WHY THIS PROGRAMME?

Why this programme?

By participating in this Executive Master Class, you will:

  • Understand how exploiting Big Data can benefit your company
  • Get a thorough understanding of Big Data modeling techniques
  • Share best practices in Big Data inside and outside your sector
  • Develop a Big Data project for/in your organization

FOR WHOM?

For whom?

Because this programme addresses both business and Big Data, it’s beneficial for a number of professionals. However, understanding Big Data models requires at least a basic analytical background.

This programme is ideal for a multidisciplinary team of 2 people from the following backgrounds:

  • Business analysts who want to use Big Data analytics in a business context
  • Professionals with an IT/technology background who want to learn how this technology can be used to create business value
  • Business experts with a strong analytical background who will be involved in Big Data projects

DETAILED PROGRAMME

Module 1 – Modeling

(23, 24 & 25 October 2014; Brussels)

This module connects the worlds of data scientist and business expert by:

  • Presenting an overview of typical analytical & Big Data applications that create value in several industries (Finance, Retail, Telecom, Pharmaceuticals, …)
  • Creating awareness of the latest business trends in Big Data
  • Aligning Big Data investment with business benefits

 

Module 2 & 3 – Discovering

(27, 28 & 29 November; Ghent – 11, 12 & 13 December 2014; Leuven)

This module introduces participants to more advanced Big Data solutions, focusing primarily on creating value from large volumes of data.

  • The IT infrastructure that is needed to apply Big Data analytics
  • The main advantages & disadvantages of multiple Big Data technologies
  • Data modelling and visualization
  • How to get business value from text data, web data, social network, audio and video data: moving towards customer centricity
  • State of the art in Fraud Analytics: improving Fraud detection using social network analysis
  • Hands-on exposure to tools that turn Big Data into value

 

Module 4 – Operationalising

(19, 20 & 21 February 2015; Brussels)

This module focuses on turning the insights gained from the previous modules into actions by adapting business processes, architecture and BI systems.

  • How to take advantage of high-velocity data
  • The organisational capabilities that are needed to successfully implement Big Data projects
  • How to put Big Data into action using decision-management solutions

 

Module 5 – Cultivating

(6, 7, 8, 9 & 10 April 2015; Silicon Valley, San Francisco)

This module investigates how management can optimally exploit the newly created Big Data benefits by cultivating data-driven decision-making in their organisation.

  • A deep dive into organisational strategies to cultivate Big Data innovations
  • How to optimally communicate Big Data projects
  • How to deal with ethics and privacy in a big data world

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FACULTY

Faculty

Discover our Faculty:

PRACTICAL INFO

UPCOMING PROGRAMME EDITION

Date(s):
23-25 October; 27-29 November; 11-13 December 2014; 19-21 February; 6-10 April 2015

Length:
17 days

Venue(s):
Vlerick Campus Brussels , Vlerick Campus Ghent , Vlerick Campus Leuven ,Silicon Valley, San Francisco

Language:
English

Fee:
11495 euros (excl. 21% VAT)
+ €850 catering costs & €1450 for module in San Francisco

Financial Benefits

Apply

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